Manager, Marketing

Oct 8, 2025

Responsibilities:

Provide strategic direction for achieving win-win on sales performance between landlord and tenant
Daily point of contact for tenant relationship management of designated tenant portfolio- Build stronger relationship with tenants to provide better support on sales and marketing action plan, service standard, and operation efficiency to strengthen their sales performance
Pitch tenant and collaborate closely with internal teams to deliver tailored business projects. Propose innovative marketing initiatives and explore exciting opportunities for in-store and out-of-store pop-up events
Design and implement Set tenant incentive mechanism/ marketing campaigns and evaluate the effectiveness in driving sales, traffic or engagement
Monitor and evaluate monthly tenant and category sales performance, providing management with detailed analyses. Develop hypotheses and actionable plans to drive improvements and optimize results
Implement and communicate mall and retailer campaigns and initiatives to tenants, proposing sales promotion ideas and mechanism for driving mall sales
Identify and promote hero products from anchor stores and selected retailers, enhancing marketing efforts and driving consumer interest
Stay abreast of retail trends and consumer behavior to inform strategy and brand outreach
Provide guidance and oversight to teammates to ensure high-quality execution of all marketing and partnership activities with tenants

Requirements:

8 years or above experience in retail operations / marketing / partnership / account management, experience in shopping mall / luxury / beauty sector will be an advantage
Detail-orientated with good organizing and analytical skills- Creativity to propose new ways of creating business value
Ability to liaise, influence and interact effectively with diverse audiences
Result-oriented and commit to timeline, ability to work under a fast-paced environment
Good command of written and spoken English, Cantonese and Mandarin