Assistant Manager - Marketing
Responsibilities:
• Proactively identify, solicit, and secure strategic business partnerships for promotional events and kiosk rentals at Avenue of Stars (AOS) and Salisbury Garden (SG).
• Lead the end-to-end business development, planning, coordination, and execution of events, programmes, and activations to meet the dynamic and evolving needs of AOS as one of Hong Kong's premier tourist attractions.
• Build and maintain strong working relationships with internal and external stakeholders, providing support throughout event application, approval, implementation, and venue operations.
• Oversee daily venue operations, delivering high-quality customer service and facility management to ensure smooth, timely, and professional operational execution.
• Ensure all kiosk operations and programme events fully comply with safety, licensing, and regulatory requirements in accordance with Hong Kong laws and regulations.
• Develop and implement marketing and promotional strategies across programmes, events, social media, and website content to enhance the vibrancy, visibility, and brand positioning of AOS.
• Formulate, review, and manage commercial agreements and contracts with partners in the best interests of Avenue of Stars (AOS) and Salisbury Garden (SG).
• Monitor market trends and evaluate pricing strategies to formulate and optimise sales and partnership approaches that enhance competitiveness and profitability.
• Undertake ad hoc duties and special assignments as directed by supervisors.
Requirements:
• Bachelor's degree in Business Administration, Marketing, Event Management, or a related discipline; or relevant professional experience demonstrating equivalent competency.
• Minimum 6 years' relevant experience, including at least 2 years in a supervisory capacity, in business development, brand partnerships, tourism, event management, sponsorships, venue management, or related fields.
• Experience in tourist attractions, mall event operations, or event agencies is an advantage.
• Highly self-motivated with strong project management capabilities, meticulous attention to detail, and the initiative to deliver high-quality outcomes.
• Strong execution, problem-solving, and follow-through skills with a high sense of responsibility.
• Excellent time management skills with the ability to multitask and prioritise effectively in a fast-paced environment.
• Strategic, analytical, innovative, and dynamic mindset; a strong team player with excellent communication and interpersonal skills.
• Excellent command of both written and spoken English and Chinese.
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